Monday 14 November 2011

Sorraya Begdeli - Art of the Title Research

The Shining:





The first use of institutional information within the title sequence is the mention of the films’ director, Stanley Kubrick. ‘A Stanley Kubrick film’, this instantly informs the audience who made the film and allows them to receive an opinion on it as some viewers may recognise the name. It then states the names of the lead actors, one of which being Jack Nicholson (another largely recognised name). Shortly after, the films title is shown to the viewers before then continuing to show more actors names. Finally, towards the end of the title sequence the institutional information changes to information such as who the executive producers are, the story it is based on etc.

The text is presented to us in a bold, stenciled font which is of the colour blue. The writing features on the title sequence by being positioned in the centre of the screen and moving up from the bottom towards to top of the screen till it eventually can no longer be seen. This is quite effective as the fast past movement of the font above the background imagery  helps us to focus on the institutional information that is given, especially as it uses a colour that stands out for the viewer.
The visuals featured are the most effective part of the title sequence as we are introduced to the movie by it showing a yellow car driving along rocky and unsafe mountains. The frequent use of high angled shots implies that the main characters in the car are weak and inferior to this higher being watching over them. This is perfect for the psychological genre as it focuses on the idea that something is causing bad things to happen and is playing tricks on the mind however that ‘something’ has no physical presence. This is a major aspect of the title sequence as we are constantly looking over the car which is positioned in such a potentially dangerous and isolated environment and we get the feeling that something is there. 
From this title sequence we as a group can learn to focus on the aspect that even without the use of including the ‘enemy’, we can portray someone as a victim and create horror within a film. The Shining’s title sequence is able to do this with the simplistic use of filming a car driving and therefore we too should be able to look at ideas surrounding how to create fear without actually giving anything away. The title sequence is very powerful as it is so effective in creating fear through it’s use of music and location, this means that when looking at filming our project we should focus a lot on after effects such as music and planning such as finding a location as well as focusing on what we actually film.

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